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06. Degree Project Thesis
Degree Project
MassArt 2025
Luck, Lost & Found

Interactive, branded,
and experience design

Luck, Lost & Found is a group of interactive objects that explores the emotional psychology of collecting and the thrill of gambling through the lens of gacha culture. Rooted in personal experiences and extensive research, the project invites participants to engage with three handmade, full-sized gacha machines—each representing a different state: Luck, Lost, and Found.

The Luck machine offers good fortune in the form of affirmations. The Lost machine provides motivational boosts for those feeling stuck or uncertain. The Found machine delivers creative inspiration for moments of artistic block. Each capsule contains a small, physical 3D printed object along with an intangible reward: a written message tailored to the machine’s theme. Participants must "pay" for a turn not with money, but with personal reflection—writing what they need luck with, checking off motivational needs, or identifying the kind of artist they are.

Guided by the research question “How can we reflect on our psychology of gambling for prizes and rewards? What are we chasing after, what is the real reward, and why does it excite us so much?”, the project evolved to reflect both the excitement and the introspection tied to collecting. It doesn’t criticize the act of collecting or the joy of small objects—instead, it presents both tangible and intangible rewards to let users reflect on what value means to them.

The final deliverable includes three fully functional cardboard gacha machines, branded with the title Luck, Lost & Found. They are designed to be physically engaging, visually cohesive, and emotionally resonant. Each capsule is filled with a 3D-printed good luck charm (inspired by lucky symbols from around the world) and a custom message meant to provoke thought, inspire action, or offer comfort.

Ultimately, the project becomes a space where nostalgia, joy, and self-awareness intersect—offering a playful yet meaningful experience that mimics the highs of gacha while questioning what lies beneath the surface of collecting and reward.